It’s the quiet nonchalance in this walkie which I like, a slow stroll down the promenade, with one lad just bouncing his rubberised swimming float about as the walkie was taken, inadvertently framing his head. It might be three generations of the family; two sons (one very dressed down in his beret and open top, the other seemingly in his school clothes, pen in top pocket, and a cap), father (with his box Brownie) and grandfather. The card is not identified; the shingle beach suggested southern England and there seems to be a photo kiosk on the left. The background closely matched a walkie I just found, which is by the firm of Mr. Snaps in Felixstowe and sure enough the location checked out, somewhere along Undercliffe Road. I’ve never been to Felixstowe, which to me was always a port, but it is also a large seaside resort and the smart promenade looks to be one of the longest in the country. I don’t know which firm took it, and it doesn’t match the format of those taken by Mr. Snaps (which are usually marked in any case). At some time somebody in the family has written a list of twenty breeds of dog in pencil on the back, perhaps as part of a quiz. I would think it’s from the Twenties.
Identifying this has since helped me locate a few more from my unknown walkies file, including this one above, which is clearly the same concrete slabbed promenade walk (still there and good as new). Again the firm is not given, but the couple are “Tommy and self…”, and it was taken on August 24th 1932 according to the lady who wrote on the back. It’s a very good photograph too, with the smartly dressed pair enjoying a brisk late morning walk. There are pin marks in the corner suggesting this was printed up and posted on a display board, where the couple went along later that day and bought it.
This later image below from the Frith collection shows the same promenade near the pier (which went in the Fifties, a new one has been opened recently). Mr. Snaps are included in our A to Z of walking picture firms.